Could the new Total Rewards signal more than an aesthetic shift for Caesars Entertainment? It's possible. Armed with a few images and my imagination, I'll take you on a little journey into the possible future...
The Miami area has become, over the last few weeks, the most exciting potential casino development in the US. Massachusetts, it seems, has taken a backseat. Las Vegas Sands, Wynn Resorts, and Genting (who own Genting Highlands in Malaysia, Resorts World in Singapore, and are about to open at Aqueduct in New York) are seen as the frontrunners for gaming licenses, with MGM Resorts and Caesars Entertainment circling in the background.
As part of its pitch, Genting has said that it might build the world's biggest casino. But is that going to be the best fit for Miami? Or the best business model? After the jump, I'll compare casino square footage and break it down.